The Framework is a research-based resource that outlines four key factors to consider when developing public messages about suicide:
The central resource for the Framework is this website, SuicidePreventionMessaging.org.
The Framework was created by the National Action Alliance for Suicide Prevention as part of its priority to change the public conversation about suicide. For background on the Action Alliance priority, see How does the Framework "Change the Conversation?"
It's for anyone who is messaging to the public about suicide and suicide prevention. This includes, for example:
The Framework initiative complements important and ongoing efforts to promote safer coverage of suicide in the news and entertainment media.
"Public messaging" is defined broadly as any communications released into the public domain. Examples include:
All of our messages and materials contribute to the public's perceptions about suicide and suicide prevention.
The Framework addresses only public messaging. It is not intended to address other important types of communications that relate to suicide, including:
Not looking for guidance on public messaging? See resources for other types of suicide prevention communications.
The background research section summarizes the research literature and background work that led to the Framework. In brief, we found that:
Our background work revealed that the most successful messaging will be shaped by at least four key factors. The Framework brings these together:
We're asking people messaging to the public about suicide to sign on to this initiative and support that commitment with action.
The Framework for Successful Messaging is a project of the National Action Alliance for Suicide Prevention.
Learn more about the Action Alliance.
The Action Alliance is supported by grants (1 U79 SM059945; 3 U79 SM059945) from the Substance Abuse and Mental Health Services Administration (SAMHSA), U.S. Department of Health and Human Services (DHHS). No official endorsement by SAMHSA or DHHS for the information on this website is intended or should be inferred.
© 2014 by the National Action Alliance for Suicide Prevention. All rights reserved.
The Secretariat of the Action Alliance is a project in EDC's Health and Human Development Division
1025 Thomas Jefferson Street NW, Suite 700
Washington, DC 20007
Contact the Framework at firstname.lastname@example.org
© 2017 by the Education Development Center, Inc. All Rights Reserved.